Ive started with the landing page...
Inverting the colours and using a bold vibrant colour has already made such a huge difference. Now its just the challenge of trying to create our own contrasting/juxtaposing style which works with our already made hand drawn elements.
Since our logo has a slightly geometric feel to it I thought I would play with this in the website style. Im playing with geometric shapes interacting with the drawings. Its definitely more exciting than the last style. One thing im definitely not liking is those colourful buttons (squares) they just aren't working, the colours look horrible. I'll just stick to blue and red for now.
For now Im going to stop with the website and start looking into the flyer and other print touch points.Ive started applying the same style to the flyer. This would be one side of the flyer and the other side would have all of the information on it.
